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  • #31
    Some of the tests appear to be cheaper for new subscribers than existing subscribers. For example FamilyFinder+mtDNAPlus is $318 for new subscribers, while it is listed for me as $438 (although the two purchased individually would be $199+$149=$348). Is that FTDNA's usual practice or an error?

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    • #32
      Looks like Project Administrators were sent e-mail, but not your average FTDNA customer. CeCe Moore's posted on it FTDNA FB page and ISOGG FB group.

      As we approach the holiday season, we feel having one BIG promotion for a sufficient amount of time best supports our volunteer Administrators, in their effort to recruit new members. Current members will also benefit by having simultaneously reduced prices for upgrades.

      Effective immediately this promotion will end on December 31, 2011.

      We hope that this will give a big boost to your projects!

      New Kits

      Current Group Price SALE PRICE
      Y-DNA 37 $149 $119
      Y-DNA 67 $239 $199
      mtFullSequence $299 $239
      SuperDNA (Y-DNA67 and FMS) $518 $438
      Family Finder $289 $199
      Family Finder + mtPlus $438 $318
      Family Finder + FMS $559 $439
      Family Finder+ Y-DNA37 $438 $318
      Comprehensive (FF + FMS + Y-67) $797 $627

      Upgrades
      12-25 Marker $49 $35
      12-37 Marker $99 $69
      12-67 Marker $189 $148
      25-37 Marker $49 $35
      25-67 Marker $148 $114
      37-67 Marker $99 $79
      Family Finder $289 $199
      mtHVR1toMega $269 $229
      mtHVR2toMega $239 $209
      ALL ORDERS MUST BE PLACED AND PAID FOR BY MIDNIGHT DECEMBER 31st 2011 TO RECEIVE THE SALE PRICES. THIS PROMOTION IS NOT VALID IN CONJUNCTION WITH ANY OTHER PROMOTIONS OR COUPONS.

      AT THIS TIME, WE WILL NOT BE OFFERING DISCOUNTS FOR THE Y-DNA111, NEW KITS OR UPGRADES. THOSE MAY BE OFFERED AT A LATER TIME PENDING THE LAB VOLUMES WITH THE TESTS UNDER PROMOTION.

      Log in to place your order
      You are welcome to share this information with the members of your groups.

      As always, we appreciate your continued support.

      Family Tree DNA
      www.familytreedna.com




      So looks like same sale pricing as most of the sales in the past 3 years, so probably not worth purchasing FF as compared to purchasing test from 23andMe and doing the $50 upload later. Still no discount on the Y111 upgrade, bummer, so looks like only thing I might consider purchasing myself might be another Y37-67 upgrade, but probably hold off until I see what 23andMe does with their sale (most likely Thanksgiving week) and more likely to spend my money there.

      Lower price on FF and lower price on Y111 upgrade on my wish list. Hopefully other consumers will have some interest and help grow the databases.

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      • #33
        I can only assume they're still getting a reasonable response rate using the same sale rates as many times as they have, though I have some difficulty understanding how that could be.

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        • #34
          Still a disappointment even though it's exactly as expected.

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          • #35
            Originally posted by Geneadict View Post
            Looks like Project Administrators were sent e-mail, but not your average FTDNA customer. CeCe Moore's posted on it FTDNA FB page and ISOGG FB group..
            The information is plainly posted on their FB page and on the FTDNA website so one doesn't need to be a group admin to know about this sale.

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            • #36
              Originally posted by mkdexter View Post
              The information is plainly posted on their FB page and on the FTDNA website so one doesn't need to be a group admin to know about this sale.
              Unlike the past FB only 24 hour and 36 hour sales, I realize this one last a while and based on it's repeat history should not be much of a surprise for any prior FTDNA customer. But that said, I really think a broadcast e-mail of the sale to all existing FTDNA customers and not just the Project Admins would show more appreciation for those customers.

              Meanwhile, offering even better sale pricing than most of the last 3 years+ worth of sale would show even more appreciation, wouldn't it?

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              • #37
                Originally posted by mkdexter View Post
                The information is plainly posted on their FB page and on the FTDNA website so one doesn't need to be a group admin to know about this sale.
                Not one word about sale on FTDNA home page. So please tell me how that is plainly posted?

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                • #38
                  Multipurchase discounting would also show more appreciation for FTDNAs existing customer base, who in my opinion are being treated as a "cash cows" given both base and sales pricing over the past 3+ years.

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                  • #39
                    Thanks For Having a Sale

                    THANKS to FTDNA for having a sale. Some people fail to understand that they didn't have to have a sale at all.

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                    • #40
                      I agree, Jim. Sales are nice, but to me the important thing is that they are profitable enough to stay in business and to continue developing and offering new products, like this year's new 111 marker test.

                      Susan

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                      • #41
                        Originally posted by mkdexter View Post
                        The information is plainly posted on their FB page and on the FTDNA website so one doesn't need to be a group admin to know about this sale.
                        I do see the sale prices, but no indication that it is a sale with an ending date. If I click on Family Finder on the home page, it says "Was $289: Order now for $199". What are we to make of that?

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                        • #42
                          Nope, no sale announcement, just the sladhed prices on the products page.

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                          • #43
                            I would like to thank both my Hap K and Czech DNA administrators for sending e-mail concerning the FTDNA sale.Both, base price and sale price were indicated.
                            I am glad that I joyned both projects.
                            K1a1a
                            Czech DNA

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                            • #44
                              Originally posted by Ann Turner View Post
                              I do see the sale prices, but no indication that it is a sale with an ending date. If I click on Family Finder on the home page, it says "Was $289: Order now for $199". What are we to make of that?
                              Ann:

                              Ooops.. my bad.. the FB page has an event link with the ending dates but you are correct - not the website.

                              also I sent you an email the other day did you receive it?

                              Comment


                              • #45
                                Originally posted by Geneadict
                                While there may be some who don't mind FTDNA's monopolistic control of YDNA and mtDNA testing that has resulted in fixed pricing and even fixed sale pricing (albeit the frequency of sales has increased in the last 12 months compared to prior years) in spite of downward pricing pressure on many other industries during our economic downturn, I'm would think growing the databases and showing customer appreciation would be more important to many customers.

                                It's unfortunate that FTDNA has decided to treat their autosomal DNA test pricing the same way as their Y and mtDNA in spite of pricing pressure from competition, additional competition on the horizon, and their own announced 23andMe upload option that is supposed to be around $50 which essentially puts them in competition with themselves based on their current base and sale pricing. Their pricing of autosomal test also appears to show they fail to recognize the value of testing multiple close family members that are not as relevant to YDNA or mtDNA testing. The autosomal DNA testing is a different animal and FTDNA has continued to loose market share since entering the market. While the 23andMe upload option is a plus, it may be too little, too late.

                                While pros/cons of 23andME vs FF are many and addressed in many places, I would find it hard for anyone to argue that getting both is not advantageous to just one or the other. With the $50 upload option, a person can now buy a 23andMe test and do the upload for LESS than buying FF test from FTDNA as follows:

                                Base Pricing:
                                FF $289
                                23andMe: Base $99, 1 yr sub ($108), FF upload $50 = $257

                                Sale Pricing:
                                FF $199
                                23andMe: (based on last 2 sales and assuming no change in sub rate, but future sale pricing unknown: $0 or $50, 1 yr sub ($108), FF upload $50 = $158 to $208

                                And that's before any muti-purchase discounting which 23andMe offers via it's family plan subscription pricing.

                                About the only advantage for purchasing a FF test is related to ability to purchase YSTR or mtDNA tests using the same sample. So if someone is in a position where getting an additional sample to test with 23andMe is not feasible, or in some cases not even possible, and they already have a sample in storage with FTDNA this may be a compelling reason to make the purchase.

                                Of course, FTDNA's unwillingness to reduce FF price or any of their pricing any further, or offer any sort of multi-purchase discounting, along with many of the new or additional sale efforts being tied to Facebook and not freely offered to all existing customers, is a good indication that FTDNA considers it's existing customers as "cash cows" and they will continue to "milk us" as long as they generate adequate sales, which of course is a detriment to consumers who would benefit from greater growth in the databases, especially FF which is still too small for them to even officially report on their website where they brag about the size of their database.
                                Geez Geneadict. This is getting to be a little tiresome. Why do you not take your complaints/suggestions to the FTDNA staff or to Bennett Greenspan himself? Bennett is a nice man and if you present your case to him he will listen and answer you. He may or may not give you the answer you are seeking, but he will reply.

                                As to pricing and so on, well the current FTDNA sale price - 199 dolllars is pretty good for those who have already done Y and or Mt DNA tests at FTDNA. The price of doing that (just wanting an autosomal test) at 23 and Me would be 99 dollars + 108 dollars (minimum subscription time of one year at 9 dollars a month) = 207 dollars. And then factor in transferring to FTDNA for 50 dollars = 257 dollars. The Mt DNA test at 23 and Me is hard to compare to e.g. tests at FTDNA and I do not know enough about the value of the Y-results at 23 and Me to have an opinion.

                                Of the 2 companies, if I were into doing the DNA testing solely for genealogy, and had to make a choice between the 2 I would chose FTDNA. I am into the DNA solely for genealogy and one of the old sales at 23 and Me is why I tested there at all. It was a non-subsription test. I would never take a test where I had to pay an annual subscription in order to maintain my results on the site. Furthermore, what is the deal over there at 23 and Me about matches disappering when they round 1000 matches?

                                Linda

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